About Us


The Right Choice represents heritage like no other. From designer apparel to elegant ready-made fashion wear , its a one-stop brand for all your ethnic needs. The store was opened in 1992 and since then has served all its customers according to their ethnic requirements.

Through its innovative use of traditional crafts, The Right Choice celebrates Indian women with a contemporary lifestyle. With a team of creative minds, hardworking hands and skillful administrative souls, we deliver eye-catching and attractive collection every year.

We have a lot of repeating customers who like to buy from us for every occasion be it Diwali or for a wedding function. Our customers are a proof of our quality and brand.

Address: 1257-A Rani Bagh, Main Market Delhi-110034

Telephone: 01140044845

Email: shrey.nijhawan@gmail.com



We never compromise with the quality. Quality is our topmost priority. Ever single piece of clothing is checked for flaws. Only after thorough inspection it gets to come to the shop.


We are motivated by the trust of our client and we work hard to maintain that. We love our repeating customers and we never let them go ever. We cherish our customers and know their importance.


Our price is unmatched in the entire market. We always take care of our customer's needs and the prices are set without compromising about the quality. We also have 100% money-back guarantee.


To keep up with the trend we have new designs and styles every day. Outdated designs are replaced with new ones so that our customers are always ahead in their circle.


What our client says about us

Amazing quality of clothes. I always buy from ‘The Right Choice’ when it comes to Diwali shopping or if I need a wedding attire. My first and last stop for Ethnic wear in Delhi.

Seema JainCustomer

My friend introduced me to this outlet and this is my favourite place to shop for Lehengas and Suits. I love the variety they have to offer and the designs are just incredible.

Akshita RaoCustomer